like many things on the web, if you get exposure, you get people to view what you have to say.
TGC is an excelent publication, and I wouldn't hestitate using them as the first port of call for an article you may have.
Once the month is out, and the current issue is over, then look at posting the article, with a link and thankyou to TGC in other places, ResourceMasters, The Vault and anywhere else interested in taking such an article.
In that way, you get more chance to get your words read, TGC get more links and thus a better chance of getting more visitors and the other sites you use also get a little boast, which is a way to try to enhance the profile of ICE games as a whole.
After all we are living in interesting times with companies falling by the wayside, so every little thing we can do to help our favored games has to be seen as a good thing.